Only 34% of Facebook Ad Sales Conversions Are Via Mobile

Despite 63 percent of Facebook ad clicks occurred on mobile devices during 2014’s fourth quarter, just 34 percent of the social media giant’s conversions—either a sale, download or completed lead-gen form—came from smartphones and tablets. This new stat, from Marin Software’s quarterly Global Online Advertising Index, means nearly two-thirds of Read more…

By admin, ago